Video Campaigns are effective. A company video is probably the most effective marketing tool you’ll ever have at your disposal.
A great video engages, it enthuses and keeps your audience hooked until the very end. You know you’re amazing, we suspect you are probably pretty amazing. Now you just need to show the wider audience just how great you are.
Videos can make you some serious money too. Adding a product video on to your landing page for example, can increase conversions by 80%.
The majority of businesses will say that video provides a good return on investment. Even though video production is not yet the easiest or the cheapest project, it pays off big time.
People read, of course they do. But people watch video content more. Reading requires concentrated effort, watching a video does not. Your audience is no different to any other out there. The majority have short attention spans when it comes to new information. Print can be boring and there is always something to watch instead. Be the one to watch, hook more leads that convert into sales.