BRANDING VIDEO PRODUCTION: BUILDING YOUR REPUTATION

0330 124 6162

Let your brand shine

Cut through competitor noise by letting our video experts reveal your many distinctive differences.

Branding and Corporate Videos change user behaviour

How much does your audience need motivating? It's a good project starter. Because we create films to motivate your audience. So, whether your task needs a documentary, dramatisation, animation or promotional warmth, our creative visuals will bring the relevance emotion and authenticity you need to cut through competitor noise and change user behaviour.

We work with you from conception to realisation. Together, we’ll form the message, then we’ll film, finesse and publish your video, releasing versions appropriate to their use: web, social, pitching, training, tradeshow, email and others.

WE START WITH YOUR CHALLENGE

We bottom out the project’s underlying challenge - it really helps to frame the project this way so that the desired outcome emerges clearly. Take an example: if your desire is for a simple, fresh internet presence, it’s helpful to look underneath that: perhaps your brand is suffering from an absence on social media, an invisible senior team or a cloudy proposition. That’s a better defined challenge. It moves the project towards its task.

THE TASK OF THE FILMS

We like to give our videos a job. For example: to educate 500 visitors a month. In our ‘internet presence’ challenge above, the task is clear: the job of the videos is to build visibility, trust and to reveal, clarify and distinguish.

And we like to add a time-frame for those KPI’s and then build simple strategies for them. We add context by basing our strategy on buyer personas and competitor research. We also use machine learning, incorporating our own unique video benchmarking system, to make the job of the video clear and distinct.

OUR VIDEO CREATION PROCESS

Whatever video content we're filming, we’ll collaborate with you to conceive, film and publish videos that motivate your audience:

MEASURING OUTCOMES

After the project goes live, we measure the desired response – viewings, clicks, shares and more, to measure the improvement in audience behaviour. So your outcome is a suite of videos that reveal your brand, your company, your products or services in the best light.

Which results in trust - the moment when your clients truly see the good you do.

BRASS TACKS

Budget

Depending on style, scope and location, a bundle of 5 x 2 min films will typically cost £12k - £35k. Smaller bundles cost more per video. What usually keeps the budget to the lower end here are fewer filming days and locations, simpler filming standards or simpler 3D animation.

Timescales

Depending on location and scope, branded video content usually takes 6-8 weeks, 2 to 3 weeks more if advanced animation is needed. Planning generally speeds things along.

Success Measurement

Measuring success of branded content is firstly about scoring conversion to action, and secondly about views, view duration, comments, and social shares.

SOME OF OUR CLIENTS

OUR SERVICES

FILMING

VIDEO PRODUCTION

For building your image, reputation and brand engagement

PERSONAL VIDEOS

For persuading your audience directly from your place of work

CAMPAIGNS

VIDEO CAMPAIGN

For steadily building your brand engagement and lead flow

VIDEO PROSPECTING

For steadily growing your qualified leads and modernising your sales playbook

DISCUSS YOUR BRIEF

...with one of our creative heroes:

Call 0330 124 6162 or...

Chat here now

OUR WORK

Seed investor video for revolutionary UK social enterprise, VestaPrivate equity financiers Dunedin LLP Seed investor video for revolutionary UK social enterprise, VestaVehicle safety manufacturers Brigade Electronics PLC Seed investor video for revolutionary UK social enterprise, VestaProperty hub Vesta

Other Video Services