Corporate Video Production for DeskLodge

Our aim was to demo the huge variety of workspaces and features at this unusual location and to show the facilities in use, both for walk-in and regular rental customers, and for prospective investors.

Explore the value of a video marketing campaign...

Corporate Video Production for DeskLodge

Our aim was to demo the huge variety of workspaces and features at this unusual location and to show the facilities in use, both for walk-in and regular rental customers, and for prospective investors.

Explore the value of a video marketing campaign...

DeskLodge

Film: ‘A Better Way Of Working’

We filmed this combined promo and investment raising piece for pioneering office space firm DeskLodge. They wanted to demo their incredible new office space to prospective client firms and investors. Titled ‘A better way of working’, it explains the unusual facilities and usage at their Bristol office and how it lifts productivity and creativity. It was a 1-day shoot, a 3-day edit and approximately 2 days of pre-production. They’re great interior designers and capable managers at DeskLodge – it was a kind of prize to film their work.

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The Challenge

Desklodge is one of a new breed of managed offices – with creative interiors designed to stimulate productivity. Based in central Bristol, their ethos is low-key and non-corporate. When we visited with our cameras, they had just opened and were planning to expand down the M4 corridor.

Our aim was to demo the huge variety of workspaces and features at this unusual location and to show the facilities in use, both for walk-in and regular rental customers, and for prospective investors.

Impact

Quality video
gives your marketing more

IMPACT

6 audience impact

How We Helped

We created this two and half minute film. Filmed in Bristol, we rehearsed and choreographed two actors to tell a short story of their meeting, collaboration and eventual business partnership. And finally we tied it all together with a great music track (thanks Tom) and simple sales and explainer captions.

Video ROI Calculator

Re-calculate the potential value of our video marketing services to your firm

estimated
{{investor}}
growth

£700k

Outcome

Our client is pleased with the short case study and they use it on their website homepage which has helped attract ‘about half’ of all visitors to the business. It’s also helped raise considerable investment on the Seedrs website.

Free feasibility session

Book a 20-minute session with one of our video marketers. Discover the value and costs of a campaign as it would apply to your firm, and how it’s worked for others in your market.

Learnings

While making this short production for DeskLodge, we learned. We’ve shared a few of these observations below; hope they can help you plan out your next marketing video.

  • If you have two interviews differentiate their look to give distinctiveness
  • Film cutaway detail that illustrates the topics (here it’s ‘engineering’)
  • Shoot about 50 to 100 times what you need – magic moments are rare
  • Shoot or borrow product demo footage to give it a lift

Video ROI Calculator

Calculate the potential value of our video marketing services

Go on, wave a wand…
We’d like extra per month
Video builds audiences, delivering more {{investors}}. What kind of audiences improvement* would you like?
We’d like a…
* Better audience are valuable beyond {{investors}} growth – they build reputation and competitive
What proportion of your leads would you like from digital marketing?
Leads From
Digital Marketing
ZERO ALL
(video contribution* likely to be approx 30%
* We assume that video contributes to half of your digital marketing. In reality it may be less or more
On average, how much is one of your {{investor}}s worth over their lifetime?
One {{investor}} is worth £ k over their lifetime
estimated investor growth (CLV WON IN 1 YEAR)£1.3M
What your model predicts
£310k True Value of Video Marketing
How we’ll have helped
Growth = 4 investors x 12 months x £65k lifetime value = £1.3m (rounded) Video Value = Growth x 15% video contribution x 165% audience = £310k (rounded)
You can save and share your calculation immediately here.
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has launched

  • Same people, same company, and a brand new trading name.
  • We expanded our services. A fair old bit.
  • Come on in… the water’s lovely!