Our Work for Cambridge Quantum Computing

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Film: 'Transforming Supercomputing'

Our aim was to build reach and trust online, to explain the company's present state and achievements and to provide a sense of its future capabilities, without bamboozling the audience nor revealing industrial secrets.

Investment explainer for quantum computing software engineers

We filmed this explainer video for prospective investors, for the Cambride Quantum Computing (CQC) website. Titled 'Transforming Supercomputing', it provides a taste of the company's capabilities and ambitions and explains how supercomputing is moving into a new paradigm. It was a 2-day shoot, a 5-day edit and around 2 days' pre-production. The CQC team were all super-bright - most were research scientists but others were enterprise people, and the mood in the lab and offices was positively thrilling - a calm certainty that industrial history was very much in the making.

THE CHALLENGE

Cambridge Quantum Computing is one of the world’s leading independent Quantum Computing companies. They design and build tools for quantum computers and develop quantum software for current and future industrial use. They needed to raise £10m to transform their business from an R&D operation into a commercial operator. The challenge was to help them win new investors online.

Our aim was to build reach and trust online, to explain the company's present state and achievements and to provide a sense of its future capabilities, without bamboozling the audience nor revealing industrial secrets.

HOW WE HELPED

We created a new investor video. We filmed the lab in Cambridge and the software team in London and strcuk by the calibre of experimental thinking and pure maths required for R&D in this field. We interviewed the senior figures in the business, exploring achievements and aims in this bleeding edge technology. Then we filmed supporting material and selected library footage to illustrate their transformative approach. And finally we tied it all together with a loose STAR story structure (Situation Task Action Result).

OUTCOME

Investment explainer for quantum computing software engineers

LEARNINGS

CQC is delighted with the video and it's now deployed in their second major investor recruitment campaign.

Managing Partner, Stanhill Capital Partners

Your team did a great job and the feedback from viewers has been extremely positive. We appreciate all your hard work and creativity in creating the video, and look forward to the possibility of working with you again.
Managing Partner, Stanhill Capital Partners

 We learned from producing this short film for CQC. Here are a few of our learnings - hopefully they'll help you prepare for your next next video.

"Marketing Films helped us reach new investors by explaining a complex proposition simply. Wonderful work. Lead by Tim, their team delivered broadcast quality to our urgent timescales and on budget. Superb results."

Waseem Shiraz, Chief Operating Officer at Cambridge Quantum Computing

"It’s easy to find someone who can use a video camera. We struggled to find the skills to get beautiful shots which looked professional not gimmicky and the help to efficiently tell our story – and affordably. But then we found Marketing Films. We loved working with Tim – and got a great video which tells our story quickly, efficiently – and beautifully."

Tom Ball, CEO, Desklodge

"I would highly recommend Marketing Films. We’ve been working together on video project for NVM Private Equity and they've succeeded in bringing our company to life. Financial services is perceived as a very dull subject, but they have injected creativity, stylishness and successfully shown the real world of business investment. They've shown that it’s not just about the numbers, but the people working hard to make it all work. They're passionate about what they do and extremely enthusiastic. They have this amazing talent at transforming the most wooden interviewee into a natural."

Tom Ball, CEO, Desklodge

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