Our Work for Outstanding

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Film: 'Standing Up, Standing Out'

Our aim was to build interest in the article in the Business First Magazine and the work of Outstanding.

Teaser film piece for Business First article on Outstanding

We created this short article teaser for LGBT executive network 'Outstanding' and Business First Magazine. The piece trails key points of the magazine article and reveals the core principles of the network and its membership. Superb fun working with Suki - we predict a seat in parliament before the decade's out! The production was a half-day shoot, a one-day edit, and around a day of pre-production and stills research.

THE CHALLENGE

OUTstanding is a not-for-profit professional network for LGBT executives and their allies. They promote the talent of LGBT executives and encourage them to be themselves.

Our aim was to build interest in the article in the Business First Magazine and the work of Outstanding.

HOW WE HELPED

We filmed the entire magazine interview as if it were a TV interview and edited together highlights to trail the topics of the written article. Then on a cold day, we filmed Nick's top and tail outside their central London offices, and finally we took B roll footage inside their offices.

OUTCOME

Teaser film piece for Business First article on Outstanding

LEARNINGS

It's a little too early for results yet, but Business First is happy with the piece and it's now in use on their website.We learned from this creating this short film for Outstanding. We're sharing a few of our learnings here in the hope that they'll help you prepare for your next next video.

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