Our Work for Peppermint Technology

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Film: Why We Exist

Our objective was to make the complex simple, and amplify appeal to larger firms.

Sales Support Videos for Number 1 UK Legal Software Providers, Peppermint

We devised and filmed a suite of 4 promotional videos to attract early stage interest (in the sales pipeline) of UK legal firms. Emphasis was on projecting the ethos and vision, team calibre and capabilities of the software firm. This was a 1 day shoot, 3 days editing, and 2 days pre-production. Their enthusiasm was infectious and it was a real privilege to work with a team of motivated entrepreneurs.


Peppermint Technology provides innovative legal cloud software for UK law firms that goes beyond traditional UK legal practice & case management software. The challenge was to provide a clear expression of vision, technology, team capability and game-changing proposition.

Our objective was to make the complex simple, and amplify appeal to larger firms.


Filmed at the same time as the SEP shoot, we interviewed 2 principals, filmed the teams and more mobile software, using the visual themes of activity, insight and support. We also filmed light spillage using a technique known as free-lensing, to amplify a sense of illumination.


Sales Support Videos for Number 1 UK Legal Software Providers, Peppermint


Peppermint have used the videos to address some key issues in their market and articulate the advantages and benefits of their products and services. The videos are on their website,YouTube channel and distribute links via social media channels.Here are a few of our own learnings from the making of suite of explainer videos. Hopefully they can help you prepare for your next production.

"Marketing Films helped us reach new investors by explaining a complex proposition simply. Wonderful work. Lead by Tim, their team delivered broadcast quality to our urgent timescales and on budget. Superb results."

Waseem Shiraz, Chief Operating Officer at Cambridge Quantum Computing

"It’s easy to find someone who can use a video camera. We struggled to find the skills to get beautiful shots which looked professional not gimmicky and the help to efficiently tell our story – and affordably. But then we found Marketing Films. We loved working with Tim – and got a great video which tells our story quickly, efficiently – and beautifully."

Tom Ball, CEO, Desklodge

"I would highly recommend Marketing Films. We’ve been working together on video project for NVM Private Equity and they've succeeded in bringing our company to life. Financial services is perceived as a very dull subject, but they have injected creativity, stylishness and successfully shown the real world of business investment. They've shown that it’s not just about the numbers, but the people working hard to make it all work. They're passionate about what they do and extremely enthusiastic. They have this amazing talent at transforming the most wooden interviewee into a natural."

Tom Ball, CEO, Desklodge




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