Our Work for Steeper

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Film: 'Steeper for Dunedin Private Equity'

Our aim was to tell the story of Dunedin's investment in the company: the trials they faced together and the triumph of increasing global reach through re-investing in new technology.

Our Work for Steeper

We created this case study to showcase Steeper's products as well as revealing the purpose, benefits and outcomes of the Dunedin investment. This was a 1 day shoot, 3 days editing, and 2 days pre-production. The dedication, commitment and communication between investor and investee really shone through and it was an amazing experience filming on the factory floor.

THE CHALLENGE

Steeper is a leading manufacturer of innovative prosthetic, orthotic and assistive technology products. The challenge was to tell the story of Dunedin's investment in an exciting, filmic two minute piece without compromising on the content.

Our aim was to tell the story of Dunedin's investment in the company: the trials they faced together and the triumph of increasing global reach through re-investing in new technology.

HOW WE HELPED

We filmed Dunedin in the Steeper factory to enhance their proximity to the business, and to also capture the sights, sounds and day-to-day processes inside the workplace. We also made the Bebionic hand the star product by showing it as a prototype and as a working model.

OUTCOME

Investment Explainer for World Class Prosthetics Manufacturer, Steeper

LEARNINGS

We filmed the video according to the brief - the company has subsquently sucessfully sold it's Bebionic division.Here are a few of our own learnings from the making of this case study video. Hopefully they can help you prepare for your next production.

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Waseem Shiraz, Chief Operating Officer at Cambridge Quantum Computing

"It’s easy to find someone who can use a video camera. We struggled to find the skills to get beautiful shots which looked professional not gimmicky and the help to efficiently tell our story – and affordably. But then we found Marketing Films. We loved working with Tim – and got a great video which tells our story quickly, efficiently – and beautifully."

Tom Ball, CEO, Desklodge

"I would highly recommend Marketing Films. We’ve been working together on video project for NVM Private Equity and they've succeeded in bringing our company to life. Financial services is perceived as a very dull subject, but they have injected creativity, stylishness and successfully shown the real world of business investment. They've shown that it’s not just about the numbers, but the people working hard to make it all work. They're passionate about what they do and extremely enthusiastic. They have this amazing talent at transforming the most wooden interviewee into a natural."

Tom Ball, CEO, Desklodge

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