Film crew at work

TRUSTED BY

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  • Siemens logo
  • Silverwing For Nvm logo
  • Steeper logo
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  • Tony Green Racing logo
  • Traydstream logo
  • Vesta logo
  • Wpp logo
  • 4C logo
  • Action For Me logo
  • Aurum logo
  • Ada Economics logo
  • Charlton House logo
  • Amadeus logo
  • Hertz Europe logo
  • Bloodhound logo
  • Brigade Electronics logo
  • Kirton Healthcare logo
  • Cawood Scientific logo
  • Desklodge logo
  • Dunedin logo
  • Kee Safety logo
  • Intragen logo
  • Leading Point Financial Markets logo
  • Sopro logo
  • Mayor Of London logo
  • Neardesk logo
  • Outstanding logo
  • Nvm logo
  • Peppermint Technology logo
  • Lpfa logo
  • Progress Music Academy logo
  • Scottish Equity Partners logo
  • Qube logo
  • Rockpool logo
  • Share Radio logo
  • Siemens logo
  • Silverwing For Nvm logo
  • Steeper logo
  • Team London logo
  • Tony Green Racing logo
  • Traydstream logo
  • Vesta logo
  • Wpp logo

Promotional Showcase for Vesta

Our opportunity

Vesta is a dedicated buy-to-let investment platform connecting sellers, buyers and investors. They wanted to attract investors, so our opportunity was to communicate a combined social and financial enterprise to these potential investors.

Our intention

Our task was to create a promotional video to attract investors and showcase the Vesta brand by presenting the idea of part-ownership in a colourful, stylish and appealing video, combined with testimonials from Vesta and their would be customers.

Our work

We started by planning out the themes and topics we were to cover. Chief amongst these was the idea of part-ownership. Because �people buy people� in the finance world, we also decided it was really crucial to use footage of real people – people working at Vesta and their potential customers.

With that in mind, we interviewed the CEO, his team and Vesta's would-be customers using a talking heads style. We used shots of sumptuous buildings and skylines to portray the obvious property theme, and backlighting to subtly suggest a cityscape outside the filming location.

This was a two-day shoot, seven-day edit and three days' pre-production.

Outcomes for the client

Vesta used the video as part of their seed investor campaign. It was educating to work with financiers so deeply embedded within the idea of a social enterprise - this unique combination of investment and liberating part-ownership of a property was a real eye opener.

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